Jaguar is one of the very few manufacturers that make all of their vehicles in the UK with their headquarters being in Whitley, Coventry, England. Jaguar is now known for their sport SUVs such as the E-Pace and F-Pace but their more traditional luxury be found in the XE and XF.

Jaguar is best known for producing luxury cars and sports cars such as the XE, XF, XJ and the F-Type. These vehicles are known for their advanced engineering, high-quality materials, and stylish design. Jaguar is also well-known for its sporty "R" and "SVR" models, such as the Jaguar F-Type R and SVR.

One of the key features that sets Jaguar apart from other automakers is its focus on technology, design and luxury. The company's cars feature advanced technologies such as advanced driver-assist systems, advanced infotainment systems, and over-the-air updates. The brand also emphasizes on design, with many of its models featuring sleek and modern styling. The cars also come with luxurious features such as leather seats, advanced climate control systems and high-quality materials.

In recent years, Jaguar has been investing in the development of electric and hybrid vehicles, such as the Jaguar I-PACE and the Jaguar XJ Electric, as part of its goal to reduce its environmental impact and to offer more sustainable options to its customers.